From 24 to 26 May 2016 and the Solymar Arenas Blancas belonging to the Barceló Hotels chain located in Varadero beach resort in Matanzas, are headquarters for the fourth edition of the International Scientific and Technical Symposium on Light Rum.
Each of the deliveries have been dedicated to a special celebration: the first was dedicated to the 150th anniversary of the creation of Light Rum, the second dedicated to the city of Villa Clara and the launch of Extra Añejo Cubay 1870 Rum, the third to five hundred anniversary of the founding of the village of Santiago de Cuba, where a brand with the same name was presented. And in 2016, it is dedicated to the Rum Factory of Cardenas, offering the public know the history of the ancient Arechabalas cellars and its new brand image and the relaunching of Perla del Norte, which is gradually introduced to the market and offers business opportunities for foreign investment.
Under the auspices of the Perla del Norte brand, the name by which it is known to the city of Cardenas, this symposium offers its participants learn more about how it works from within the rum industry, trends in the sector and the existing culture around this product, where the Masters of Cuban rum play an outstanding job in safeguarding and promoting this tradition.
In this event all the Masters of Cuban Rum, their candidates, national and international producers and other guests related to the rum industry are present.